It should be noted that there is no special software required to use these templates. All business plans come in Microsoft Word and Microsoft Excel format. Each business plan features:

• Excecutive Summary
• Company and Financing Summary
• Products and Services Overview
• Strategic Analysis with current research!
• Marketing Plan
• Personnel Plan
• 3 Year Advanced Financial Plan
• Expanded Financial Plan with Monthly Financials
• Loan Amortization and ROI Tools
• FREE PowerPoint Presentation for Banks, Investors, or Grant Companies!

1.0 Executive Summary

The purpose of this business plan is to raise $135,000 for the development of an exterminator service while showcasing the expected financials and operations over the next three years. Exterminator Service, Inc. (“the Company”) is a New York based corporation that will provide professional exterminator services to homeowners and building owners in its targeted market. The Company was founded by John Doe.

1.1 Products and Services

The Exterminator Service will provide services that relate to the extermination of house pests such as mice, rats, other rodents, and bugs. The Company will also generate income from the sale of exterminator products that can be used in the home. The third section of the business plan will further describe the services offered by the Exterminator Service.

1.2 The Financing

Mr. Doe is seeking to raise $135,000 from as a bank loan. The interest rate and loan agreement are to be further discussed during negotiation. This business plan assumes that the business will receive a 10 year loan with a 9% fixed interest rate.

1.3 Mission Statement

Exterminator Service’s mission is to become the recognized leader in its targeted market for exterminator services.

1.4 Mangement Team

The Company was founded by John Doe. Mr. Doe has more than 10 years of experience in the exterminator industry. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations.

1.5 Sales Forecasts

Mr. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.

1.6 Expansion Plan

The Founder expects that the business will aggressively expand during the first three years of operation. Mr. Doe intends to implement marketing campaigns that will effectively target homeowners and building owners within the target market.

2.0 Company and Financing Summary

2.1 Registered Name and Corporate Structure

Exterminator Service, Inc. The Company is registered as a corporation in the State of New York.

2.2 Required Funds

At this time, the Exterminator Service requires $135,000 of debt funds. Below is a breakdown of how these funds will be used:

2.3 Investor Equity

Mr. Doe is not seeking an investment from a third party at this time.

2.4 Management Equity

John Doe owns 100% of the Exterminator Service, Inc.

2.5 Exit Strategy

If the business is very successful, Mr. Doe may seek to sell the business to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of the Exterminator Service. Based on historical numbers, the business could fetch a sales premium of up to 4 times earnings.

3.0 Products and Services

Below is a description of the exterminator services offered by the Exterminator Service, Inc.

3.1 Exterminator Services

The primary revenue stream for the business will come from pest controls services offered by the business. Mr. Doe intends to develop a number of ongoing relationships with homeowners and building owners that will require these services on a regular basis.

3.2 Sales of Pest Products

The Company will also generate secondary revenues from the sale of onsite sales of product sales among homeowners and building owners for combating small pest situations.

4.0 Strategic and Market Analysis

4.1 Economic Outlook

This section of the analysis will detail the economic climate, the exterminator industry, the customer profile, and the competition that the business will face as it progresses through its business operations. Currently, the economic market condition in the United States is in recession. This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows. Many economists expect that this recession will continue until mid-2010, at which point the economy will begin a prolonged recovery period. However, exterminator services generally operate with a strong degree of economic stability as people will continue to require these services in any economic climate.

4.2 Industry Analysis

Within the United States, there are approximately 12,000 businesses that provide pest and extermination services to the general public. Each year these, businesses aggregately generate more than $7 billion per year while providing jobs to more than 100,000 people. Payrolls in each of the last five years have exceeded $2.8 billion. This is a mature industry, and the future expected growth rate is expected to mirror that of the general economy. However, and as stated above, there is a strong degree of economic stability to these businesses, and revenues are expected to remain flat over the next 12 to 18 months.

4.3 Customer Profile

Exterminator Service’s average client will be a middle to upper middle class homeowner or building owner living/operating in the Company’s target market In this section of the analysis, you should describe the type of customer you are seeking to acquire. These traits include income size, type of business/occupation; how far away from your business is to your customer, and what the customer is looking for. In this section, you can also put demographic information about your target market including population size, income demographics, level of education, etc.

4.4 Competitive Analysis

This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages. If there are a number of competitors in the same industry (meaning that it is not feasible to describe each one) then showcase the number of businesses that compete with you, and why your business will provide customers with service/products that are of better quality or less expensive than your competition.

5.0 Marketing Plan

Exterminator Service, Inc. intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business in its targeted market. Below is an overview of the marketing strategies and objectives of the Company.

5.1 Marketing Objectives

• • Establish relationships with building owners and property management companies within the targeted market.

• • Implement a local campaign with the Company’s targeted market via the use of flyers, local newspaper advertisements, and word of mouth advertising.

• • Develop an online presence by developing a website and placing the Company’s name and contact information with online directories.

5.2 Marketing Strategies

Mr. Doe intends on using a number of marketing strategies that will allow the Exterminator Service to easily target homeowners and building owners/managers within the target market. These strategies include traditional print advertisements and ads placed on search engines on the Internet. Below is a description of how the business intends to market its services to the general public. Exterminator Service will also use an internet based strategy. This is very important as many people seeking local services, such as pest control expects, now the Internet to conduct their preliminary searches. Mr. Doe will register the Exterminator Service with online portals so that potential customers can easily reach the business. The Company will also develop its own online website. The Company will maintain a sizable amount of print and traditional advertising methods within local markets to promote the pest control services that the Company is selling.

5.3 Pricing

In this section, describe the pricing of your services and products. You should provide as much information as possible about your pricing as possible in this section. However, if you have hundreds of items, condense your product list categorically. This section of the business plan should not span more than 1 page.

6.0 Organizational Plan and Personnel Summary

6.1 Corporate Organization

6.2 Organizational Budget

In this section of the business plan, you should write a two to four paragraph biography about your work experience, your education, and your skill set. For each owner or key employee, you should provide a brief biography in this section.

7.0 Financial Plan

7.1 Underlying Assumptions

• • The Exterminator Service will have an annual revenue growth rate of 8% per year.

• • The Owner will acquire $135,000 of debt funds to develop the business.

• • The loan will have a 10 year term with a 9% interest rate.

7.2 Sensitivity Analysis

In the event of an economic downturn, the business may have a decline in its revenues. However, extermination and pest control services are demanded by homeowners and building owners in all economic climates.

7.3 Source of Funds

7.4 General Assumptions

7.5 Profit and Loss Statements 

7.6 Cash Flow Analysis

7.7 Balance Sheet

7.8 General Assumptions

7.9 Business Ratios

Expanded Profit and Loss Statements

Expanded Cash Flow Analysis