It should be noted that there is no special software required to use these templates. All business plans come in Microsoft Word and Microsoft Excel format. Each business plan features:

• Excecutive Summary
• Company and Financing Summary
• Products and Services Overview
• Strategic Analysis with current research!
• Marketing Plan
• Personnel Plan
• 3 Year Advanced Financial Plan
• Expanded Financial Plan with Monthly Financials
• Loan Amortization and ROI Tools
• FREE PowerPoint Presentation for Banks, Investors, or Grant Companies!

1.0 Executive Summary

The purpose of this business plan is to raise $150,000 for the development of a medical practice while showcasing the expected financials and operations over the next three years. The Medical Practice, Inc. (“the Company”) is a New York based corporation that will provide general medical care to customers in its targeted market. The Company was founded in 2009 by Dr. John Doe.

1.1 Products and Services

Dr. Doe will render family medicine services to adults and children within the greater targeted community. These services include examination, blood work, general medical counseling/advice, referrals to other physicians, and other family medicine services. The Company will also recognize revenues from the sale of medical appliances prescribed by Dr. Doe. The third section of the business plan will further describe the services offered by the Medical Practice.

1.2 The Financing

Dr. Doe is seeking to raise $150,000 from as a bank loan. The interest rate and loan agreement are to be further discussed during negotiation. This business plan assumes that the business will receive a 10 year loan with a 9% fixed interest rate.

1.3 Mission Statement

Dr. Doe’s mission is to become the recognized leader in its targeted market for general medical services.

1.4 Mangement Team

The Company was founded by Dr. John Doe. Dr. Doe has more than 10 years of experience as a practicing physician. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations.

1.5 Sales Forecasts

Dr. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.

1.6 Expansion Plan

The Founder expects that the business will aggressively expand during the first three years of operation. Dr. Doe intends to implement marketing campaigns that will effectively target individuals and families within the target market.

2.0 Company and Financing Summary

2.1 Registered Name and Corporate Structure

Medical Practice, Inc. The Company is registered as a corporation in the State of New York.

2.2 Required Funds

At this time, the Medical Practice requires $150,000 of debt funds. Below is a breakdown of how these funds will be used:

2.3 Investor Equity

Dr. Doe is not seeking an investment from a third party at this time.

2.4 Management Equity

John Doe owns 100% of the Medical Practice, Inc.

2.5 Exit Strategy

If the business is very successful, Dr. Doe may seek to sell the practice to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of the Medical Practice. Based on historical numbers, the business could fetch a sales premium of up to 2 to 3 times earnings.

3.0 Products and Services

Below is a description of the medical services offered by the Medical Practice.

3.1 Medical Services

The primary source of revenue for the business will be the medical services provided by Dr. Doe. The Company will offer many of the services that are common within this specialty including treatment of medial issues including high blood pressure, cholesterol, and diabetes. This part of the business will also provide work physicals, and provide cancer screenings, heart disease screenings, and other tests normally associated with the practice of a general physician. In the future, Dr. Doe will seek to hire additional general and pediatric physicians that will expand the practice organically through increased patient flow. These associate physicians may eventually acquire the practice from Dr. Doe upon his retirement or relocation. The practice will receive a bulk of its payments from co-pays and reimbursements from insurance companies.

3.2 Medical Appliances

The Company will also generate secondary revenues from the sale of medical appliances, prescribed by Dr. Doe to his patients. This is a very important revenue center for the business as the Company will generate substantial gross margins from each product sold.

4.0 Strategic and Market Analysis

4.1 Economic Outlook

This section of the analysis will detail the economic climate, the medical industry, the customer profile, and the competition that the business will face as it progresses through its business operations. Currently, the economic market condition in the United States is in recession. This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows. Many economists expect that this recession will continue until mid-2009, at which point the economy will begin a prolonged recovery period. However, Medical Practices operate with great economic stability as people will continue to require medical care despite deleterious changes in the general economy.

4.2 Industry Analysis

Within the United States there are approximately 200,000 medical practices (excluding mental health practices) that comprise of one or more doctors that act in a private practice capacity. Each year, these practices generate more than $190 billion dollars of revenue and employ more than 1.8 million people (including the doctors). The growth of this industry has remained in lockstep with the growth of the general population. Approximately 5% of these doctors retire each year. Approximately 16,000 doctors enter private practice each year.

4.3 Customer Profile

In this section of the analysis, you should describe the type of customer you are seeking to acquire. These traits include income size, type of business/occupation; how far away from your business is to your customer, and what the customer is looking for. In this section, you can also put demographic information about your target market including population size, income demographics, level of education, etc.

4.4 Competitive Analysis

This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages. If there are a number of competitors in the same industry (meaning that it is not feasible to describe each one) then showcase the number of businesses that compete with you, and why your business will provide customers with service/products that are of better quality or less expensive than your competition.

5.0 Marketing Plan

The Medical Practice intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business in its targeted market. Below is an overview of the marketing strategies and objectives of the Medical Practice.

5.1 Marketing Objectives

• • Develop an online presence by developing a website and placing the Company’s name and contact information with online directories.

• • Implement a local campaign with the Company’s targeted market via the use of flyers, local newspaper advertisements, and word of mouth.

• • Establish relationships with other doctors within the targeted market.

5.2 Marketing Strategies

Dr. Doe intends on using a number of marketing strategies that will allow the Medical Practice to easily target men, women, and families within the target market. These strategies include traditional print advertisements and ads placed on search engines on the Internet. Below is a description of how the business intends to market its services to the general public. The Medical Practice will also use an internet based strategy. This is very important as many people seeking local services, such as doctors, now the Internet to conduct their preliminary searches. Dr. Doe will register the Practice with online portals so that potential customers can easily reach the business. The Company will also develop its own online website. The Company will maintain a sizable amount of print and traditional advertising methods within local markets to promote the general medical services that the Company is selling

5.3 Pricing

In this section, describe the pricing of your services and products. You should provide as much information as possible about your pricing as possible in this section. However, if you have hundreds of items, condense your product list categorically. This section of the business plan should not span more than 1 page.

6.0 Organizational Plan and Personnel Summary

6.1 Corporate Organization

6.2 Organizational Budget

In this section of the business plan, you should write a two to four paragraph biography about your work experience, your education, and your skill set. For each owner or key employee, you should provide a brief biography in this section.

7.0 Financial Plan

7.1 Underlying Assumptions

• • The Medical Practice will have an annual revenue growth rate of 16% per year.

• • The Owner will acquire $150,000 of debt funds to develop the business.

• • The loan will have a 10 year term with a 9% interest rate.

7.2 Sensitivity Analysis

In the event of an economic downturn, the Company will not see a major decline in revenues. Medical services are in demand regardless of the general economic climate as they are an essential service for health.

7.3 Source of Funds

7.4 General Assumptions

7.5 Profit and Loss Statements 

7.6 Cash Flow Analysis

7.7 Balance Sheet

7.8 General Assumptions

7.9 Business Ratios

Expanded Profit and Loss Statements

Expanded Cash Flow Analysis