Free Free WiFi Kiosks Business Plan
For Raising Capital from Investors, Banks, or Grant Companies!
Please note that the financials
in this complete free business plan are completely fictitious and may not
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Each business plan features:
- Excecutive Summary
- Company and Financing Summary
- Products and Services Overview
- Strategic Analysis with current research!
- Marketing Plan
- Personnel Plan
- 3 Year Advanced Financial Plan
- Expanded Financial Plan with Monthly Financials
- Loan Amortization and ROI Tools
- FREE PowerPoint Presentation for Banks, Investors,
or Grant Companies!
1.0 Executive Summary
The purpose of this business plan is to raise $100,000 for the development of a business that manages a network of Wi-Fi kiosks while showcasing the expected financials and operations over the next three years. Wi-Fi Kiosks, Inc. (“the Company”) is a New York based corporation that will manage several stand alone Wi-Fi kiosk machines throughout hotels, airports, and malls throughout the state. The Company was founded in 2009 by John Doe.
1.1 Products and Services
As stated above, the Company’s state of the Wi-Fi kiosk machines will provide customers with access to the Internet. The Company will provide location partners with a 30% revenue share for all income derived from each kiosk. The Founder, prior to the onset of operations, will develop relationships with malls, airports, and property manages for the distribution of the Company’s Wi-Fi Kiosks. The third section of the business plan will further describe the services offered by Wi-Fi Kiosks, Inc.
1.2 The Financing
Mr. Doe is seeking to raise $100,000 from as a bank loan. The interest rate and loan agreement are to be further discussed during negotiation. This business plan assumes that the business will receive a 10 year loan with a 9% fixed interest rate.
1.3 Mission Statement
Mr. Doe’s mission is to provide quick access high speed internet to customers while concurrently ensuring that business’ and organizations’ that allow the Company’s machines on site are compensated for their rental of space.
1.4 Mangement Team
The Company was founded by John Doe. Mr. Doe has more than 10 years of experience in the retail industry. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations.
1.5 Sales Forecasts
Mr. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.
1.6 Expansion Plan
Over the next three years, Mr. Doe intends to reinvest the after tax cash flow of the business into the purchase of new Wi-Fi kiosks which will substantially increase the revenues of the business. The Company will continually source new high traffic locations where the business can place additional kiosks.
2.0 Company and Financing Summary
2.1 Registered Name and Corporate Structure
Wi-Fi Kiosks, Inc. The Company is registered as a corporation in the State of New York.
2.2 Required Funds
At this time, Wi-Fi Kiosks, Inc. requires $100,000 of debt funds. Below is a breakdown of how these funds will be used:
2.3 Investor Equity
Mr. Doe is not seeking an investment from a third party at this time.
2.4 Management Equity
John Doe owns 100% of Wi-Fi Kiosks, Inc.
2.5 Exit Strategy
If the business is very successful, Mr. Doe may seek to sell the business to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of Wi-Fi Kiosks, Inc. Based on historical numbers, the business could fetch a sales premium of up to 4 times earnings.
3.0 Products and Services
Below is a description of the products offered by Wi-Fi Kiosks, Inc.
3.1 Wi-Fi Services
As stated in the executive summary, Wi-Fi Kiosks, Inc. intends to place a number of terminals that can provide wired and wireless internet access to customers. These kiosks will be primarily placed in airports, hotel lobbies, malls, and other highly trafficked areas (including cafes and restaurants). The Wi-Fi kiosk will allow customers to connect to the internet after they pay (via cash or electronic card) at the card terminal. Should a user not have a computer with them, they can directly use the internet to browse the internet. If they do have wireless capable computer, an access code will be provided to them. These access codes will reset everyday. Please note that the fifth section of the business plan will further discuss the marketing and distribution strategies to be used by the Company.
4.0 Strategic and Market Analysis
4.1 Economic Outlook
The business of Wi-Fi kiosk management is a relatively simply business. This section of analysis will detail the overall economic climate, and the interest rate environment, and the industry. Currently, the economic market condition in the United States is in recession. This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows. Many economists expect that this recession will continue until mid-2010, at which point the economy will begin a prolonged recovery period. However, the low pricing point of the Company’s wireless and wired internet services will ensure that the Company can remain profitable despite the current issues with the economy.
4.2 Industry Analysis
In the United States, there are 1,000 companies that maintain wireless and wired standalone terminals. Each year, these businesses aggregately generate more than $500 million dollars of revenue. This is a mature industry, and future growth is expected to be on par with that of the general economy.
4.3 Customer Profile
In this section of the analysis, you should describe the type of customer you are seeking to acquire. These traits include income size, type of business/occupation; how far away from your business is to your customer, and what the customer is looking for. In this section, you can also put demographic information about your target market including population size, income demographics, level of education, etc.
4.4 Competitive Analysis
At this time it is difficult to determine the competition that the Company will face as it progresses through its operations. There are a number of companies that maintain Wi-Fi terminals throughout airports, hotels, cafes, and other venues.
5.0 Marketing Plan
Below is a description of the marketing plan that Wi-Fi Kiosk, Inc. will use to establish its locations throughout the State of New York.
5.1 Marketing Objectives
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• Establish relationships with property management firms, airports, hospitals, and other businesses/organizations that have a need for Wi-Fi terminals.
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• Maintain strong relationships with Wi-Fi equipment wholesalers throughout the State of New York.
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5.2 Marketing Strategies
Marketing for the business’ Wi-Fi kiosks will be very limited. The Company’s marketing campaigns will be limited to developing relationships with property management firms. Prior to the onset of operations, Mr. Doe will approach these businesses for placing Wi-Fi kiosks on their properties. The Company intends to also develop a website that will showcase the operations of the business, how a potential location can work with Wi-Fi Kiosk, Inc, and relevant contact information. As the economy is currently sluggish, many property management firms and related organizations are looking for ways to establish secondary lines of revenue; namely through the rental of space to Wi-Fi kiosk businesses. Management will also directly approach newly developed properties that are looking to expand their secondary revenue streams as well.
5.3 Pricing
In this section, describe the pricing of your services and products. You should provide as much information as possible about your pricing as possible in this section. However, if you have hundreds of items, condense your product list categorically. This section of the business plan should not span more than 1 page.
6.0 Organizational Plan and Personnel Summary
6.1 Corporate Organization
6.2 Organizational Budget
6.3 Management Biographies
In this section of the business plan, you should write a two to four paragraph biography
about your work experience, your education, and your skill set. For each owner or
key employee, you should provide a brief biography in this section.
7.0 Financial Plan
7.1 Underlying Assumptions
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• Wi-Fi Kiosk, Inc. will have an annual revenue growth rate of 16% per year.
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• The Owner will acquire $100,000 of debt funds to develop the business.
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• The loan will have a 10 year term with a 9% interest rate.
7.2 Sensitivity Analysis
The Company’s revenues are not sensitive to changes in the general economy. As the pricing for the Wi-Fi service is minimal, a decline in economic productivity will have a diminutive effect on the Company’s ability to generate revenue. As such, Management will be able to continually grow the business despite the external business climate.
7.3 Source of Funds
7.4 General Assumptions
7.5 Profit and Loss Statements
7.6 Cash Flow Analysis
7.7 Balance Sheet
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7.8 General Assumptions
7.9 Business Ratios
Expanded Profit and Loss Statements
Expanded Cash Flow Analysis